Bike Shop Owners Embrace Online Trends with New Powered by Beeline Software

By Steve Frothingham

SAN FRANCISCO (February 7, 2019) – Beeline Bikes has launched Powered by Beeline (PbB), a Software as a Service platform for independent bicycle dealers (IBDs) and mobile mechanics. With over 200 retail locations and mobile shops already participating, the platform is available to dealers across the USA.

“With a nationwide network of participating retailers, we are excited to grow our ecommerce partnerships,” said Peter Buhl, co-founder and CEO at Beeline. “This is a win for our industry. As online sellers promote the benefit of professional bike assembly, PbB drives customers to participating dealers. Those new customers will build long-term relationships with retailers that they would not otherwise visit.”

PbB enables dealers to acquire customers in several ways, including from online bike purchases. Online shoppers can choose to pick up their bike at a retailer’s brick-andmortar location or have the bike delivered via the retailer’s mobile shop, where available. Shops earn revenue for providing last mile assembly. PbB also offers an online service scheduling tool that lets customers book bicycle service appointments 24/7 and see realtime availability.

Overall, PbB is a cost-effective way for dealers to engage with customers who are increasingly more comfortable spending their time and discretionary income online. IBDs can …read more

Via:: Bicycle Retailer and Industry News