Williams Cycling Looks to be Acquired

By Steve Frothingham

Stockton, CA— Williams Cycling, a direct to consumer wheel and component brand, is for sale. The company is seeking a buyer who can leverage the brand to it’s fullest potential.

“We fill a very important and growing role in the cycling market”, says Keith Williams, President. “Over the past 13 years, we have built a reputation of quality and service at an aggressive price point. The brand has tremendous growth potential and is a proven leader in the direct-to-consumer market. It’s time to hand off the brand to an entity that has the capital and skill set to continue the growth, vision, and outstanding reputation of Williams.”

Interested parties can contact Williams at info@williamscycling.com

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Via:: Bicycle Retailer and Industry News