Industry veteran David Orr Joins Dakine

By Toby Hill

Hood River, OR (January 9, 2019) – Dakine Equipment, LLC – a division of JR286, Inc., in partnership with Marquee Brands – announced today the appointment of David Orr as Global General Manager. A veteran in the outdoor and sporting goods industries, Orr will be responsible for leading all aspects of Product Creation, Sales and Operations for Dakine.

Jonathan Hirshberg, Founder, President and CEO of JR286, Inc. states, “I am thrilled to announce David Orr as the Global General Manager of Dakine Equipment. His deep and passionate understanding of brands and distribution is the perfect choice to help us execute the mission of making sure we deliver the best products in the world to service the outdoor enthusiast through the incredible core distribution channels the Dakine team has developed over the years. I look forward to supporting David as he puts his talents and expertise to work behind this amazing team and brand that we are fortunate to begin working with.”

Orr commented, “I’m honored to be part of such a distinct, global specialty brand with 40 years of unique history and product innovation. I am looking forward to helping unleash the passion, …read more

Via:: Bicycle Retailer and Industry News