Editor’s note: This article appeared in the January 1 issue of Bicycle Retailer & Industry News.
CUPERTINO, Calif. (BRAIN) — Many customers who walk into mountain bike retailer Trailhead Cyclery ready to buy their next bike have researched and compared brands, models and spec. They know what color, build kit and tire size they want, and how much they’re going to spend.
But even though — or maybe because — they’ve pored over geometry charts, measured their existing bike and done some test rides, many of these savvy shoppers still need help finding the right size.
“There is an enormous amount of dollars being spent and hyper attention to details. So there is consternation about buying the wrong thing,” said Trailhead owner Lars Thomsen. “Most of the conversations I have with riders choosing their next bike usually involve fit.”
While progressive geometry like slacker head angles, steeper seat tube angles, longer toptubes and shorter stems has made modern mountain bikes more comfortable and confidence-inspiring to ride, fitting riders to these frames isn’t as straightforward as it used to be. And looking at geometry charts can sometimes create more questions than answers.
For one, toptubes are longer than ever on most modern …read more