Panasonic launches new e-bike line in partnership with Kent International

By Steve Frothingham

Models will be sold under the Univega and Van Dessel brands.

LAS VEGAS, Nev. (BRAIN) — Panasonic is working with Kent International to launched three models of e-bikes, which will be sold under Kent’s Univega USA and Van Dessel brands. All the bikes will be powered by Panasonic batteries and motors and all models are being designed and assembled in the U.S.

“These entries strategically align with the well-seeded global two-wheel mobility craze and matches the accelerating demands of electric-assist bicycles for recreation, fitness and commuting changes seen in America,” Panasonic said in a statement Monday.

The line will include the Van Dessel e-MTB, named Captain Shred, and the Van Dessel gravel bike, the Passepartout. Bother were engineered and designed from the ground up around the new Panasonic GX0 motor. The e-MTB will be raced in this year’s UCI-sanctioned eMountain bike world championship series.

“Panasonic is poised to elevate the exposure and growth of e-bikes, and because of that, Van Dessel is proud to bring two new performance e-bike models to the market, especially given their century-long expertise in the bicycling industry and providing connectivity across multiple industries,” said Edwin Bull, the president and founder of Van Dessel. “We …read more

Via:: Bicycle Retailer and Industry News