BTI Hires New Midwest Sales Rep Dennis Burg for IL, WI, MO

By Steve Frothingham

Dec 4, 2018 – Santa Fe, NM – Leading US technical products distributor Bicycle Technologies International (BTI) has contracted Dennis Burg of Forward Motion Sales to represent BTI in Illinois, Wisconsin and St Louis, effective Dec 1st.

BTI Sales Manager Christian Ahrens announced the addition this week as part of BTI’s efforts to increase dealer support. “This is a big step for us. We are committed to finding A-list reps like Dennis’ whose extensive background can assist shops in growing their business.”

Dennis, an industry veteran, brings over 20 years of professional sales experience working for companies like Raleigh and Hawley/HLC and previously owned his own bike shop. “I am happy to have spent nearly my entire adult life working in the bicycle industry. I enjoy adding value to my dealers by representing the industry’s very best companies and brands. I am beyond excited to now be representing BTI with its stellar reputation and commitment to IBDs. BTI is a special company and I can’t wait to help my dealers experience all that BTI has to offer.”

BTI’s in-house sales group currently covers territories in California, Washington, Oregon, Colorado, Arizona, New Mexico, and Utah. The distributor is actively looking for experienced independent …read more

Via:: Bicycle Retailer and Industry News