PeopleForBikes webinar recordings now available

By Steve Frothingham

What’s the economic benefit when a bicycle race comes to town?

How many dollars are locals pumping into the economy when they purchase bikes and bike-related gear?

To answer these questions, the Walton Family Foundation, PeopleForBikes and BikeNWAjoined forces to design a series of Economic Benefit Model Templates (developed following a study to quantify the economic benefits of bicycling in Northwest Arkansas, which turned out to be $137 million annually).

These free, user-friendly tools guide you through calculating the economic contribution of bicycling across six key categories: resident spending, bike business, retail sales tax, events, tourism and health.

We recently presented a webinar series exploring best practices for our new economic tools. To watch the webinars, download the economic tools and read the complete Northwest Arkansas study, visit our Economic Templates homepage.

Join our next webinar: Bicycle Network Analysis industry update

On December 18, we’ll take a closer look at the Bicycle Network Analysis tool and the PlacesForBikes City Ratings. Learn how the BNA is being applied by different cities to improve their networks, and what updates are planned for 2019. » REGISTER

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Via:: Bicycle Retailer and Industry News