SALT LAKE CITY — ROTOR America has boosted dealer support at its Salt Lake City headquarters with the addition of Michael Zanetti as lead account executive.
Formerly working as an event and outreach manager in the specialty run channel, Michael raced U23 pro XCT and graduated from Lees-McRae College. He has also worked at IBDs in Northern California.
“This is a great opportunity to align my passion with my career, and I am excited to support the dealer network for an innovative brand like Rotor,” Zanetti said.
Lori Barrett, Rotor’s vice president of development, said, “Michael is a great addition to our American office. His love of the cycling industry combined with his competitive and achievement-driven background will keep Rotor customer service focused on the IBD.”