US manufacturer Detroit Bikes sees upswing in assembly in response to tariffs

By Stephen Frothingham

DETROIT (BRAIN) — U.S. bike manufacturer Detroit Bikes, which sells bikes that are made with U.S.-sourced chromoly frames from its factory, is being approached to handle bike assembly for other suppliers, something company president Zak Pashak says is due at least partially to the tariffs on e-bikes and anticipation of proposed tariffs on complete bikes and parts.

“We are starting to field that from e-bike producers because of the e-bike tariff that went into place,” Pashak told BRAIN. “I think we will see (assembly) increase eventually.

“We have been approached by other companies about assembly work already and I think it is in anticipation of tariffs. We’re doing three to four contracts for different companies. It is starting to trickle in and we’re going to see a lot more of it over the next couple of years, I think,” Pashak added.

Pashak began making bikes in 2013 out of a 50,000-square-foot factory sourcing U.S. chromoly steel, and aimed his products for specialty dealers. But despite efforts to gain traction at IBDs, he was disappointed at the reception at shops. More recently he has added Asian-sourced bikes, which he assembles in Detroit and are offered at lower price points.

He’s also …read more

Via:: Bicycle Retailer and Industry News