FORT COLLINS, Colo. (BRAIN) — Niner Bicycles is investing in enhanced operational capabilities to provide partially assembled bikes to its U.S. dealers. The company also announced that it is expanding its global operations with a new facility in the Netherlands to make bikes and frames more readily available internationally.
“Niner continues to strengthen its support for our IBD and distributor network,” said Chris Sugai, Niner’s president. “We’re excited to simultaneously expand our footprint in Europe and to provide increased service to our dealers in the USA,” he added.
Starting in mid-August, Niner will perform 50 percent assembly of bicycles in their Fort Collins facility before shipping to retailers. This in-house effort will reduce overhead labor costs for Niner dealers and streamline the time to floor. Assembly specifics will vary by model,
but generally include bottom bracket and crank installation, pressing headsets and installing crown races, routing dropper post housing, mounting brakes, shifters, and grips to the handlebar, and installing tires, rotors, and the cassette on the wheels. Niner bikes will continue to be built and shipped on-demand as ordered by dealers, and the company said it is not raising prices or increasing shipping costs for model year 2019.
“This initiative should allow dealers …read more