Vista plans to sell its firearm brands before Bell/Giro/Blackburn

By Stephen Frothingham

Company wide sales were down 7 percent in recent quarter; executives discuss sell-off plans and potential impact of trade war.

FARMINGTON, Utah (BRAIN) — Vista Outdoor sales were down 6.6 percent in its most recent quarter and in an earnings call Thursday company executives gave some insights on their plans to sell off its Bell, Giro and Blackburn brands.

Companywide sales were $529 million in its fiscal first quarter, which ended July 1, down from $569 million last year. In its Outdoor Products business unit, which includes the bike-related brands and CamelBak (as well as hunting and fishing accessories, outdoor cooking, golf range finders and standup paddleboard brands), sales were $271 million, down from $290 million in the same quarter last year.

In that division, the company said it experienced lower sales of hunting and shooting accessories and declines in sports protection and hydration due to “softness in the specialty channel.” Those declines were offset by growing sales in outdoor cooking, where Vista owns the Camp Chef cook stove brand.

Vista announced in May that it planned a major restructuring and refocus that includes selling its Savage and Stevens firearms brands, its Jimmy Styks paddleboard brand, Bell, Giro and Blackburn, …read more

Via:: Bicycle Retailer and Industry News