Interbike announces new participating brands at Outdoor Demo

By Stephen Frothingham

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike says more than 75 brands will participate in its Outdoor Demo at the Northstar California Resort. Bike brands expected to offer demos include 3T, Bulls Bikes, Cannondale, Dahon, Haibike, Haro, Jamis Bicycles, KHS, Look USA, Marin, Mondraker, Open Cycle, Pivot, Raleigh Electric, Ritchey, and Santana, the show said.

Component and accessory brands at the event will include Shimano, SRAM, Campagnolo, 100%, Alpinestars, Crank Brothers, Dainese, Fox Factory, and Voler.

“Outdoor Demo continues to be an important event for retailers and suppliers,” said Justin Gottlieb, Interbike’s interim show director. “The hands-on testing opportunities and interaction with such a large group of suppliers in one location is so valuable for the retail community. The new venue is going to enhance the demo experience and be an amazing first impression to our attendees.”

Gottlieb said the expo will take place in the main parking lot, next to the Village at Northstar, and is approximately 100 yards from the Big Springs Express Gondola. Registered Interbike attendees will be able to use their badges to ride the Big Springs Express Gondola and the Tahoe Zephyr Express Chairlift for free starting on Sunday at 1 p.m., and all day on …read more

Via:: Bicycle Retailer and Industry News