Interbike opens product submissions period for Innovation Awards

By Stephen Frothingham

SAN JUAN CAPISTRANO, Calif. (BRAIN) — The redesigned Interbike Innovation Awards submission period is now open for exhibitors in the product categories. The Interbike Innovation Awards showcase excellence in product, retail, and advocacy, with a total 19 product-specific awards being distributed across the mountain, road, e-bike and triathlon categories.

Products considered will be for the upcoming 2019 sales season and will encompass those brands that are participating at Interbike or OutDoor Demo. All submissions must be made by no later than July 15. Interbike will once again partner with Hi-Torque Publications to evaluate and select the winners in mountain, road and electric categories. New for this year, all triathlon product award recipients will be selected by Triathlete magazine.

“The shift in our awards program was well-received and its value among our exhibitors is strong,” said Pat Hus, the vice president of Interbike. “Our partners have done a fantastic job of evaluating and choosing the winners, and we look forward to continuing the program at our new home in Reno Tahoe.”

Ten Retailer Innovation Award winners will be chosen via a submission process for shops that have implemented innovative ideas and strategies to their business with positive results over the past 12 months. …read more

Via:: Bicycle Retailer and Industry News