Team Dream Bicycling Team launches newest collection of branded apparel and accessories

By Stephen Frothingham

The brand sells its goods online and at its brick-and-mortar store, The Cub House, in Los Angeles.

SOUTH PASADENA, Calif. (BRAIN) — With more than 31,000 Instagram followers, Team Dream Bicycling Team has garnered a global following since it began selling cycling kits, hats, water bottles, stickers and other merchandise on Etsy five years ago. This week, Team Dream launched its newest holiday line on teamdreambicyclingteam.com.

Team Dream first started as a joke. The brand’s mascot, Chubby Bobcat, a husky bobcat leaping through the air, is emblazoned on stickers, water bottles, socks, cycling kits, hats and T-shirts owner Sean Talkington launches seasonally.

“I was working at Golden Saddle Cyclery and had phased out of bike racing but still wanted to have an excuse to hang out with my friends who were racing,” said Talkington, who also previously worked at L.A.’s Orange 20 Bikes, which has since closed. “So I made up a team, as a silly thing to do.”

But Team Dream’s popularity also led Talkington to open The Cub House, a retail store with the social media handle @itsnotabikeshop, first as a pop-up he planned to run for six months. Two years later, the Cub House has …read more

Via:: Bicycle Retailer and Industry News