Accell Group reports record sales globally, but North American slump continues

By Stephen Frothingham

E-bike sales drive growth in Europe.

HEERENVEEN, Netherlands (BRAIN) — Accell Group is reporting record revenues and profits in the first half of the year, despite a sales slump in North America. The company said e-bike sales drove much of the increase. Electric bike sales now account for 43 percent of Accell’s business, and sales of performance e-bikes (Accell calls them “e-performance bikes”) are one of the fastest growing categories. Sales of traditional bikes fell 15 percent globally.

The Dutch company said global revenues were up 10 percent to 629.7 million euros ($693 million) in the half. Sales in Germany were up 20 percent and the rest of Europe saw a 16 percent increase. The company said the increases were entirely organic. Net profit rose 7 percent to 34 million euros.

The company noted that sales declined in North America. An exception was sales of the Ghost brand, which is sold exclusively by REI in the U.S. and MEC in Canada:

Turnover in North America fell by 3%. The Diamondback brand was confronted by two major bankruptcies of multi-sports chains, which led to USD 2 million in direct costs. On top of this, the company also faced indirect costs …read more

Via:: Bicycle Retailer and Industry News