By Toby Hill
SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike announced Monday that it will offer a new Marketplace opportunity at this year’s OutDoor Demo (ODD) designed to encourage on-site sales of new products and closeouts to retailers and their staffs.
The new feature adds no extra cost to vendors and will be promoted aggressively to retailers. Companies interested in participating will need to opt in through their Interbike account executive.
“It’s no secret that when key influencers are …read more