Bike shops shutter as ‘bomb cyclone’ hits the Eastern Seaboard

By Stephen Frothingham

NEW YORK (BRAIN) — Bike retailers up and down the East Coast are closing this week as the so-called “bomb cyclone” weather phenomenon dumped more than a foot of snow on eight states and knocked the power out for tens of thousands of residents.

In New York, retailers closed their doors as snow and wind pummeled the city. Brooklyn’s 718 Cyclery, which historically closes only three days per year, didn’t open for business on Thursday.

“It was too dangerous for my employees to get to work. There is tons of snow and wind and it’s very cold,” owner Joe Nocella told BRAIN in an email Thursday. “Snow is fun, but sometimes conditions are just unsafe and no sales are worth risking the safety of anyone.”

While the shop was closed, 718 offered a 50 percent discount on selected items in its online store with the promo code “snowbomb.” Nocella reopened his brick-and-mortar store on Friday.

Seawater flooded the streets in some parts of Boston following a 3-foot tidal surge along the Massachusetts coast. Many retailers closed, including Landry’s, which shuttered all of its seven Boston-area stores on Thursday. None of the Landry’s stores were impacted by the high tides, …read more

Via:: Bicycle Retailer and Industry News