Dutch cargo bike brand Urban Arrow appoints Ed Rae as its US agent

By Stephen Frothingham

PORTLAND, Ore. (BRAIN) — Urban Arrow, a Dutch cargo bike maker, has appointed Ed Rae of Portland its U.S. agent.

“We see the U.S. rapidly accepting and accommodating use of the bicycle in a much broader context than sport, race and recreation,” said Henning Thomas, the company’s international sales manager. Urban Arrow bikes are designed from inception as e-bikes, as opposed to electric conversions, the company said.

Rae is a bike industry veteran who was the North American agent for Brompton for 8 years.

Rae said, “While there may still be controversy about e-bikes for some applications and locales I think we all agree for cargo and transit, such as a parent moving children and a batch of groceries, or a business delivering product, or tradesman appearing at worksite and more, the additional power and range is welcome or even essential.”

“The growth we all want and need isn’t going to come from yet another wheel size or shock design for off road, nor from another added cog or further 50 gram reduction in road bikes,” he said. He said for bike retailing to survive the industry must “bring into stores some of the 90 percent of people who …read more

Via:: Bicycle Retailer and Industry News