LONGMONT, Colo. (BRAIN) — Bike-n-Hike, a Trek dealer in this Front Range city, will close its doors after 44 years in business. Current owners Rick and Jill Emerson bought the shop in 2007 from its second owner, Dave Swenson.
Last week Longmont’s TimesCall reported that the shop was slated to close mid-March. In the article, Rick Emerson said he “just didn’t want to do it anymore.”
Bicycle Retailer‘s attempts to reach the Emersons for more information about the closure were unsuccessful.
Bike-n-Hike was selected in 2016 for BRAIN’s Retail Remodel Project. In the February 2016 remodel, the store was updated with an improved layout, paint, wall treatments, fixtures and merchandising. Giro, 3 Dots Design, Merchandising Werx and Bicycle Shop Kits sponsored the project. Bike-n-Hike was the second retailer to receive a makeover after Now Bikes & Fitness in St. Paul, Minnesota, in 2015.
As part of Retail Remodel Project, retailers receive help from Gregg Frederick, owner of retail consulting firm G3 Development Group. G3 measures a remodel’s success by analyzing financials, setting goals and monitoring sales by category. Frederick said the Emersons expressed concern for their business during an interview conducted at the time …read more