SRAM trims US distributor list to five, cutting off four

By Stephen Frothingham

Component company to end distribution through BTI, KHS, Cyclone and SBA.

INDIANAPOLIS (BRAIN) — SRAM is reducing its U.S. distributor count from nine to five, cutting off BTI, KHS, Cyclone and SBA.

“Despite the decision to terminate these relationships, SRAM is looking forward to working in a cooperative manner with these four distributors in the coming months to accomplish the practical tasks involved with concluding these business relationships,” the company said.

SRAM is continuing to work …read more

Via:: Bicycle Retailer and Industry News