Knog launches new bell design on Kickstarter

By Stephen Frothingham

RICHMOND, Australia (BRAIN) — Australian cycling accessory brand Knog has launched a new style of bicycle bell with a Kickstarter crowd-funding campaign.

The Oi bell wraps around the handlebar and does away with the typical dome shape used on most bells.

“Bells are the first thing you unscrew from your new bike” said Knog CEO Hugo Davidson. “What if a bell looked great and sounded even better? If it was discreet, but really …read more

Via:: Bicycle Retailer and Industry News