Trek’s online bike sales to launch ‘very, very soon’

By Stephen Frothingham

MADISON, Wis. (BRAIN) — Trek Bicycle will turn-on its new website — with its much-discussed online bike sales feature — “very, very soon” a company spokesman told BRAIN on Wednesday.

Trek announced the program in August at its Trek World dealer event in Madison. At the time, the company said it expected to begin online bike sales in late September. Now, Trek spokesman Eric Bjorling said completing the site has been more challenging …read more

Via:: Bicycle Retailer and Industry News