BRAIN welcomes Karl Wiedemann as East Coast sales rep

By Stephen Frothingham

Karl Wiedemann.
Longtime ad sales rep Dick Crumb retires.

LAGUNA HILLS, Calif. (BRAIN) — Bicycle Retailer and Industry News has hired Karl Wiedemann to handle advertising sales on the East Coast. Wiedemann replaces Dick Crumb, who is retiring after 24 years selling for the magazine.

Over the past 20 years, Wiedemann has raced mountain bikes, worked in bike shops and managed the marketing and public relations for recognized brands in the bike and outdoor markets. …read more

Via:: Bicycle Retailer and Industry News